Market Planning

intrinSIM and its Services Partners provide Market Planning services to help assess market potential, establish positioning, determine strategy and better prepare for taking a product or service to market.

“The help from intrinSIM in establishing our go-to-market strategy was extremely valuable. Their unique ability to cover all business, technology and go-to-market aspects challenging our company allowed us to make better, more informed decisions on our product positioning and services offering as well as associated marketing activities.” Zoran Andjelic, CEO and Founder - Polopt Technologies.

Market Planning enables improved business growth by leveraging intrinSIM's domain expertise, experience, connections, and market knowledge by leveraging expertise, experience and effort from:

Market Planning projects include:

Business Brainstorming Sessions (typical starting point)
  • On site (or neutral site) 1 day+ consulting visit spread over two days
  • Focuses on product positioning & route to market issues
  • Focuses on market strategy and the key aspects of a marketing plan
  • Results in Report with summary & recommendations in PowerPoint or Word format
  • Fixed cost inclusive of all intrinSIM expenses
Ongoing Strategic Support Program
Multi-tiered approach to monitor status, progress and directions on strategic issues covered in Business Brainstorm Sessions and new issues.

  • Tier 0: Web based annual review with report
  • Tier 1: 1 Day on-site annual review with report
  • Tier 2: Monthly retainer & 2 Day on-site annual review with report
  • Tier 3: Monthly retainer & 2 Day on-site Semi-Annual Review with Report
Market Data Projects
  • Based on Cambashi Market Observatories
  • Quantitative data to better understand target markets and potential
  • Results in Data and Research results as appropriate
  • Flexible pricing models based on data & research required
Market Planning & Strategy Projects
  • Comprehensive effort on developing a market plan and strategy or investigating specific aspects deeply
  • Usually a follow on to Business Brainstorming Session
  • Results in contributions to refine the market strategy & plan
  • Priced on a time & materials basis
intrinsim : 110 High Mountain Trace, Canton, GA 30114
t : +1 404 374 7247 e: info@intrinsim.com